Posts tagged Nokia
Will the Nokia Lumia Windows Phones Go Big or Bomb?
This is what many Microsoft groupies have been waiting for. Can the Microsoft/Nokia alliance pull MSFT out of the past in the smartphone business? Perhaps. Perhaps not.
Steven Overman, who heads up Nokia’s marketing strategy, said during the keynote that Nokia needs to drive demand for the product by making these consumers lust for for the Lumia devices. I’m not sure what’s to lust for, does it seem that revolutionary?
The problem I see with this is the number of apps. Compared to the 600,000 iOS apps and the 500,000 apps in the Android Market, the “thousands” of apps in the Windows Phone 7 marketplace are nearly negligible. Since apps are the main selling point for smartphones, that’s a big problem.
But according to John Biggs via Techcrunch, he writes:
By breaking with MeeGo and Symbian, Nokia has ensured that IT departments will look at Nokia phones seriously again. Windows Phone may not seem popular, but rest assured that once Windows 8 hits it will be an important part of the Microsoft ecosystem. As fanboyish as we are here, I well understand the impact of Windows on the tech landscape and once Windows 8 and Windows Phone merge, Nokia’s profile will improve immensely.
We’ll see, MSFT is way behind in this game.
